QUSSIO on HER / Awich
- 世界に向けてアプローチする身近な作り手の同じスタンス -
ファッションも音楽も同じ目線があればリンクし、共鳴する。
沖縄のみならず、今やYENTOWNのメンバーとして、東京、そして日本のストリートシーンで一際異彩を放ち、"女神"との呼び声も高いAwich。
彼女とQUSSIOの繋がりは深く、長く昔に遡る。
- English below -
- Awich Instagram 2017.10
- Awich Gangsta PV
- Awich「孔雀」Release Live
with QUSSIO custom made Suits
-Awich &
NENE（Sophiee）from ゆるふわギャング
ファッションブランドとして、歌い手として、互いに同じ世界を見据え動き出したのはそれよりも以前に遡る。
が、偶然にも彼女が日本のストリートシーンにその名を馳せた2017年は、QUSSIOが香港・中国でブランドとしてデビューを果たした年でもある。
Awichとの結びつきは、当時の雑誌のインタビューに彼女の生きた言葉で語られている。
-Ollie Oct.2017 ストリートらしさで選びたい 繋がる、モノと人 特集-
以来時には彼女の私服として馴染み、その表現としてのPV衣装にも数多く使われている。
彼女の人生に裏付けられた強さと愛情深さ、女性らしさ、磨き抜かれたアイコニックなルックスにQUSSIOがよくフィットするのは、深いところで共鳴する部分があるからだろう。
現状に捉われず、常に高みを目指す彼女と今後どこでリンクするのか。
その瞬間に注目だ。
- A tale between two familiar creative perspectives approaching the world. -
If both fashion and music have the same perspective,
If both fashion and music have the same perspective,
they will link and resonate organically.
From Awich's hometown Okinawa, as part of the member of YENTOWN,
Awich has a distinctive appearance/style in the scenes of Tokyo, Japan, and
is highly respected as the "goddess."
is highly respected as the "goddess."
Awich and Chinami, the designer of QUSSIO, have a strong bond since the beginning they first met.
As an artist/singer and fashion designer, both had ambitions to go
worldwide and beyond.
From the first time they met, they got along from the get-go.
Starting to pick up momentum, Awich gradually grew her audience in
Japan in 2017, and coincidentally, QUSSIO globally entered in the Hong
Kong and China regions.
Awich mentioned the relationship and connection during her interview
in a magazine.
(Ollie Oct.2017 - FEATURE. Connection between products and consumer.)
From then on, Awich has grown and expresses her character connecting
with the brand during her promotional videos, as well as personal
style offset.
The reason for QUSSIO connection between Awich is due to the
understanding of each other and the strength, love/affection,
femininity and sophisticated looks date back with her life experiences
may be due to the deep resonance and organic growth.
The personality of QUSSIO suits Awich's style without being enforced.
Regardless of the current situation, both Awich and QUSSIO constantly
aims beyond anyone's expectations and will always be a work in
progress. Keep an eye out.
in a magazine.
(Ollie Oct.2017 - FEATURE. Connection between products and consumer.)
From then on, Awich has grown and expresses her character connecting
with the brand during her promotional videos, as well as personal
style offset.
The reason for QUSSIO connection between Awich is due to the
understanding of each other and the strength, love/affection,
femininity and sophisticated looks date back with her life experiences
may be due to the deep resonance and organic growth.
The personality of QUSSIO suits Awich's style without being enforced.
Regardless of the current situation, both Awich and QUSSIO constantly
aims beyond anyone's expectations and will always be a work in
progress. Keep an eye out.